LAUNCH & GROW A CREATIVE BUSINESS

Earn your online Master of Professional Studies in the Business of Art and Design at MICA.
Offering 2 tracks:
  • Entrepreneurship
  • Product Management

REQUEST INFORMATION

By submitting this form, I am giving Maryland Institute College of Art consent to contact me by email, telephone and/or text messaging at the address(es) and telephone number(s) provided above, including wireless, even if I am on a corporate, state or national Do Not Call Registry. This consent includes contact via automated means. I understand that consent is not required to attend Maryland Institute College of Art. Maryland Institute College of Art Privacy Policy governs our data collection policy.

Program Benefits

Innovation starts with your vision. Whether your dream is to launch or grow a creative business or launch a leading-edge product, the Maryland Institute College of Art (MICA) combines an innovative approach to business education tailored for creatives to make your vision a success. We support you every step of the way as you learn at the intersection of design, technology, and entrepreneurship.

The M.P.S. in the Business of Art and Design program at MICA is a 30-credit hour program, designed to be completed in 15 months while working full time. This degree empowers creative professionals like you with a business education focused on the skills needed to launch, sustain, and grow a creative business or launch new products. The program consists of two tracks – an Entrepreneur track and a Product Management track.

Accelerated Online Format

Designed for working professionals, this program is offered primarily online and is completed in 15 months.

Real-World Immersion

The curriculum was designed alongside our business partners and is focused on real-world solutions for launching a business or product. The engaging and interactive assignments, projects, and capstones develop hands-on practical skills that will help propel you forward in executing your business or product vision to success.

Real-World Industry Practitioners as Faculty

The leaders of arts-related businesses, creative agencies, and product management experts teach and provide mentorship in the necessary skills to launch, grow, and sustain a creative business or new product.

Unique Student Experience

Join MICA’s vibrant and supportive community with small class sizes that allow for increased engagement, promoting collaboration with your classmates and instructors.

Business Tools for Your Success

Learn how to use industry software and deploy valuable business tools like marketing plans and product roadmaps that will have an immediate impact on your work. Become versed in analyzing and presenting cutting-edge business strategies and use the capstone project as a springboard for your new company or product idea.

Industry Immersive

The virtual industry immersive occurs at the midpoint of the program and enables you to collaborate and network with your cohort, faculty, speakers, and our business partners. It consists of a mix of workshops, keynotes, and hands-on activities

Course Sequence

ENTREPRENEURSHIP TRACK COURSES

Session
Course
Credits
Orientation
Virtual Orientation
0
Session 1
Foundations of Business Planning
4
Session 1
Business Formation& Taxes
3
Session 2
Operations Essentials
4
Session 2
Market Research
3
Session 2
Business Management& Leadership
4
Session 3
Virtual Industry Immersive
1
Session 3
Finances
3
Session 4
Marketing and Social Media
4
Session 4
Capstone, Reflection & Presentation
4
Total Credit Hours
30

PRODUCT MANAGEMENT TRACK COURSES

Session
Course
Credits
Orientation
Virtual Orientation
0
Session 1
Product Management Essentials
3
Session 1
Utility & Usability: Human-Centered Design
4
Session 2
Industry Tools: Exploration and Analysis
4
Session 2
Product Planning and Prototyping
3
Session 3
Business Management & Leadership
4
Session 3
Virtual Industry Immersive
1
Session 3
Negotiations: Managing Cross-Functional Teams and Stakeholder Expectations
4
Session 4
Business Topics for Product Managers
3
Session 4
Capstone Development and Presentation
4
Total Credit Hours
30

INDUSTRY IMMERSIVE AT MICA

The virtual industry immersive occurs at the midpoint of the program and enables you to collaborate with your cohort and network with each other as well as industry professionals. It consists of a mix of workshops, keynotes, and hands-on activities. This two-day experience surveys concepts, tools, and techniques that promote innovation. Students engage in exercises designed to apply and test creative techniques. At the conclusion of the virtual industry immersive, students will have knowledge of and practice with a number of approaches that can be applied through the second half of the program and into their careers.

There has never been a more exciting time to launch your new business or product!